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Cashback is an initiative aimed to create customer loyalty for companies that do not have a direct retail outlet to meet their final customers directly.
Rush & Win competitions are contests in which the winners are determined on how quickly they have been able to fulfil the conditions set out in the regulation.
Mobile Device Competitions are communicated to potential participants through a mobile device.
Prize contests at shopping centers take place inside shopping malls and usually involve the presence of promoters and representatives from the promoting company.
In the case of SMS based prize contests, the user participates in the contest simply by sending the required data via SMS to a confidential number.