Cashback is an initiative aimed to create customer loyalty for companies that do not have a direct retail outlet to meet their final customers directly.
With Cashback, customers gain a valuable economic advantage with their purchase, receiving a partial refund of the expense they incur.
These refunds are made by cheque, Paypal or through wire transfers.
The rules and regulations of this initiative must contain all the information relating to the operating procedures for carrying out the initiative.
IPM430 has implemented numerous Cashback initiatives by offering services ranging from drafting the regulation to verifying the required documentation and managing contacts with the participants.